Rick Griffiths has over 18 years of online marketing & sales experience for consumer software and technology brands. His expertise is in customer acquisition, ecommerce, freemium products, search engine marketing, consumer software, mobile, trial conversion strategy, and web site analytics. He has conduded strategic planning of online marketing programs for companies ranging from bootstrapped Silicon Valley startups to large global brands. Managed annual advertising budgets ranging from zero to 25 million dollars.