A Day in the StartupYard World

Because we work around startups every day, it’s sometimes helpful to step back and take a look at the bigger picture. We asked ourselves recently: “what kind of impact do we really have on the world as a whole?”

While it’s true that StartupYard companies touch the lives of millions of people every day, part of the magic of technology is that the vast majority of those people have no idea that when they pick up their smartphone or buy something online, or search for something in an e-shop, or a host of other activities, they are touching a product or service that started in our “yard.”

So we thought we’d try something fun, and give you this- a creative imagining of a single day, from an ordinary person, who just happens to be constantly in contact with products and services we helped bring into the world. While probably no single day would actually look like this, it is a composite of a real day shared by many people, all around the world, who interact with StartupYard companies.

 

A Day in the StartupYard World

You wake up at 9am, and start off by browsing your favorite content online. These sites are monetized using NeuronAd, delivering you a fast, ad-lite experience. You notice an ad for a new movie coming out, and you check your budget with BudgetBakers, to be sure you can afford to go see it tonight, and pay for the babysitter you booked on Hlidacky.cz. You’ve been saving up to get a laser eye surgery, and you’re planning on using Salutara to book a trip to the Czech Republic, but the good news is that it will only cost a fraction of what it would cost at home.

To your delight, BudgetBakers informs you that ClaimAir has sent you 400 Euros as compensation for a delayed flight you had last month, which you booked at the last minute for only 50 Euros with Speedifly. You decide to really spoil the kids tonight, and order them their favorite pizza from DameJidlo.

You use Gjirafa’s search engine to look for an eshop that sells the best tablets, and you soon see recommendations for the best deals, with ads hosted on Gjirafa’s ad network, advertising products that have been identified and priced using TrendLucid’s ecommerce intelligence platform. The eshop you pick runs smoothly because it is being constantly checked for bugs by Testomato. You buy a new tablet, using Gjirafa’s own ecommerce solution, and register the warrantee with Warrantly, so that you’ll never be stuck having lost the receipt. You remember the tablet from an interactive display ad you saw at the local shopping center, courtesy of TotemInteractive.

After your purchase, which is secured by TeskaLabs’ secure mobile gateway, you see a one-question survey generated by SatisMeter, asking you to give feedback on your experience, which you gladly do. The purchase is automatically entered in your BudgetBakers budget.

Later that day, as you’re creating handmade crafts to sell on Shoptsie, you experience an internet outage. Logging onto a public wifi hotspot using Myia, you tweet at the telecom provider that you’re fed up with their lousy service. Thanks to BrandEmbassy’s social CRM platform, the telecom gets back to you in moments to resolve the issue, and a workman is dispatched shortly after. The call with the telecom sounds like it’s from a real person, but the friendly and pleasant voice is being generated by Neuron Soundware technology, which is able to understand everything you say, and gauge your emotional state by listening to your voice.

All this activity has made you tired, so you turn on StreamPlus, and watch a few branded videos from your favorite lifestyle companies to relax. Later, you check in on Works.io, and spot a few paintings from a new artist you’d like to keep an eye on. You decide to book a romantic private cruise on the water tonight with your partner using Boatify.